Shopping for into FTSE 100 shares means getting a stake in among the nation’s largest companies.

Which may sound as if it might of necessity be a pricey endeavor. In truth, some FTSE 100 shares have low costs in comparison with what I believe they’re price. Not solely that, however in addition they provide excessive dividend yields.

I see fairly a couple of such shares within the present market. Right here’s how I am going about discovering them!

Understanding what worth actually means

To start out with, I search for companies I just like the look of as a result of I reckon they’ve potential to make robust earnings over the long run. If I don’t just like the look of a enterprise then it could not provide me worth even when it has a low share price.

For instance, when Ocado was within the FTSE 100, I reckoned it had nonetheless to show that its enterprise may earn cash over the long run given its excessive capital expenditure. I didn’t make investments — and was not alone. The agency has since fallen out of the principle index, having fallen 70% in 5 years.

However even once I do like an organization, worth means paying lower than what I believe it’s price.

One strategy could be selecting a enterprise with a low price-to-earnings (P/E) ratio. However when doing that I have to be careful for a few issues.

I take a look at how sustainable the earnings are. I additionally contemplate how a lot debt (or money) an organization is carrying on its stability sheet. In spite of everything, even when an organization earns some huge cash, if it wants to make use of it to pay down debt, these earnings may by no means trickle down to shareholders.

Excessive yield is just not essentially excessive danger

So, a share may appear to be a discount with out truly being one. However some shares, even within the FTSE 100, provide each good worth and a excessive yield with out an unusually high-risk profile.

For instance, contemplate insurer Aviva (LSE: AV).

The monetary companies powerhouse trades on a P/E ratio of slightly below 10. I regard that as a beautiful valuation for a corporation that has a big, confirmed enterprise in a market more likely to endure, a sizeable buyer base, robust manufacturers, and confirmed enterprise mode on the subject of producing extra money.

All companies carry dangers and Aviva is not any exception. Certainly, it reduce its dividend 4 years in the past. Regardless of that, the dividend — now rising once more — means the insurer’s shares presently yield 7.2%.

For a FTSE 100 agency I discover that extremely engaging. Certainly, it’s round double the common for shares within the blue-chip index.

Aviva strikes me as a share traders ought to contemplate shopping for with a watch to its long-term potential.