With 1 / 4 of the 12 months already gone, I proceed to assume there’s some glorious worth to be discovered within the UK inventory market. The flagship FTSE 100 index has already hit an all-time file excessive this 12 months. It has had constructive momentum to date in 2025, shifting up 4%. That’s equal to half of its complete 8% achieve over the previous 5 years.

I nonetheless assume there’s worth within the index. Listed below are two shares I believe traders ought to contemplate in the mean time that appear like potential bargains to me.

JD Sports activities

Retailer JD Sports activities (LSE: JD) has grown from nothing over the previous 4 many years to turn out to be a number one vendor of sportswear not simply within the UK, however internationally too.

Which will sound like a tough enterprise to defend, as a rival can come alongside and undercut on price. However JD has fairly just a few issues that assist set it aside. For instance, it has a big property of outlets and continues so as to add a whole bunch extra yearly.

It additionally has distinctive merchandise, a powerful model, and a big base of present clients. The corporate has confirmed in a position to generate vital earnings. It continues to plough a sizeable chunk of them into rising the enterprise. So I reckon JD’s long-term earnings potential could also be even higher than its present efficiency suggests.

Regardless of all that, nevertheless, the FTSE 100 share has slid 14% over the previous 5 years. That store opening programme has been expensive and the enterprise faces different dangers, together with weak client sentiment probably hurting demand.

Nonetheless, I proceed to love the long-term prospects for JD Sports activities and reckon its present share price is probably a cut price for traders to think about.

Diageo

One other potential cut price from the blue-chip index for traders to think about is brewer and distiller Diageo (LSE: DGE). It’s the pressure behind a plethora of drinks starting from Guinness to Smirnoff.

Making drinks at scale and promoting them expensively due to fancy branding would possibly sound like a license to print cash. Certainly, Diageo is strongly worthwhile. Its earnings streams are so good that it has been in a position to elevate its dividend per share yearly for over three many years.

Regardless of that, the share has lately touched its lowest price in years. It’s again to a degree final seen eight years in the past.

There are causes for this, in fact.

Comfortable buyer demand in Latin America has damage gross sales volumes and might be a warning of what’s to return extra extensively. Youthful shoppers are consuming much less booze than earlier generations, whereas weak financial circumstances in some markers might see demand for pricy tipples falling.

Nonetheless, the price has come down a good distance and I proceed to see Diageo as a high-quality firm. I reckon Diageo is a share traders ought to contemplate now, whereas it sells near a multi-year low share price.